Episode 40: Ryan Stewman, The Hardcore Closer — Mastering Sales Online

ABOUT OUR GUEST

Who is Ryan Stewman? First and foremost he’s a salesman. Ryan has not had a salaried job his entire life. By mastering the art of being a super effective communicator, Ryan has closed more transactions than he has time to add up. Besides, no one likes looking at super inflated numbers that are just a guess.

With his no BS approach to making things happen, Ryan has been able to help high income, and high net worth performers make adjustments in their businesses that have led to windfalls of profits for them.

Ryan’s background is in the mortgage industry. He was a loan officer in Dallas, Texas for almost 10 years. During his time as a LO, Ryan closed 1000s of loans for people across the country. Ryan has been the top producing salesman at every sales job he’s had.

 

EPISODE TRANSCRIPT

00:29 – Chris introduces the guest for today’s episode, Ryan Stewman of Hardcore Closer

01:26 – Ryan shares his quick opinion on podcasting, and how it can help your authority. “Everybody wants to do it. They’re like; ‘I want to start a radio show or a podcast or write a book,’ but, like, very few do. But those of us who … who actually take an idea and make it work … it makes us the authority.”

02:17 – Chris mentions that Ryan is releasing 7 books this month. How does that happen? Check out 02:24 to find out all the details – including where to get them!

05:06 – Who is Ryan Stewman? What is the story behind the name “Hardcore Closer?” “It’s hardcore,” Ryan says, “just because I’ve had an interesting life.” He was adopted at a young age, dropped out of school at a young age, got sent to prison at a young age (and went back when he was a little older again), experienced bankruptcy, got his financial license taken away … the list goes on. “I’ve made a lot of mistakes over the years,” he admits. And yet each mistake – which others would probably see as a cataclysmic disaster in their life – was taken as an opportunity to pivot and try a whole different direction for Ryan. Before Ryan broke into the online business stream, he was writing mortgages and selling real estate. Something happened in that industry which caused him to pivot and change direction. His unique life experience explains the ‘Hardcore’ part of the name.

06:13 – “I’m just a salesman by nature,” Ryan explains, “so they’ve always called me ‘closer’. So I thought that would be a cool name for a company. But,” he follows up, “you know, in all reality, if I could do it all over again, I wouldn’t choose that name.” Find out why.

07:21 – What are Chris’s thoughts on the name ‘Hardcore Closer’? How is the name “polarizing”?

09:43 – What is freedom for Ryan Stewman? To answer this, Ryan shares a little bit about his time in prison during 9/11. “At that point,” he says, “I realized that I had zero freedom. So I knew what freedom wasn’t.”

11:49 – “But nowadays – to me, freedom means being able to make my own rules, being able to do what I want to do, and really having enough money.” He shares a little extra on why the last bit is so important.

13:58 – For the person out there who wants to be in business but is afraid of selling, or doesn’t like the ‘no’s’ that come with it, how do they get over that? What is Ryan’s advice to them? “You know,” Ryan says, “we’ve turned selling into such a bad word. If you think about it, all the Fortune 500 companies, they don’t call their Sales Reps ‘Sales Rep’ anymore. They’re like, ‘Customer Service Consultants.’ That’s why people hate the car industry – they just can’t shake the word ‘car salesman.’”

14:36 – “Here’s the thing; without salespeople, the world would be full of a bunch of people who have really cool stuff that nobody knows about. A person can have the most awesome idea in the world, but unless they can sell it to one person – or as many people as they possibly need to – that idea is absolutely useless.”

15:11 – “If you’re passionate about something … your passion should be enough to fuel you to want to sell that. Whether you have a program that you follow or a method or a script or anything else, just the fact that you’re passionate about whatever it is you created should want you to drive you to sell it because a sale doesn’t necessarily mean that you ripped someone off. A sale means that you successfully transferred something that you invented, directed, created, or whatever, into the hands of the marketplace who can substantially benefit from whatever it is you created. And they saw so much value in it that they exchanged money with you for what it is you invented. That’s the way to look at it.”

16:50 – Chris and Ryan discuss giving away products for free. Is it advisable? Is it something you should do?

20:35 – How is the internet working for Ryan in terms of business and freedom? How is the internet going to change the game for entrepreneurs? “The internet saved my life,” he says. “If it wasn’t for internet marketing and me being able to sell sales programs and help real estate agents and loan officers … over the internet, I wouldn’t be here today.”

22:38 – Ryan shares some valuable insights regarding content.

24:18 – Ryan Stewman’s recently developed a new free program that he’ll be releasing to help people with their internet marketing. He describes it briefly. It started about five years ago when Ryan started getting on podcast interviews. He realized how incredibly helpful it would be to have just one place that everyone could go to to get his social media information. “There was other social media networks like about.me and stuff like that where you could join their social media stuff, but there wasn’t any place where you could just say; hey, go to this domain, and then there’s all my social media sites. Now, if you have a blog, you could do that. But not too many people have a website or a blog.” Because of this, Clyxo was born.

26:19 – How does Clyxo work? It’s less than sixty seconds, according to Ryan. You log in, it searches the email you logged in with, it connects all your social media accounts, it hosts they’re URLs and lets you pick and choose which ones you want to display and which ones you don’t. You then put your website in, add a quick blurb about yourself and your picture, and you’re done. “And then, instead of telling people to find you on fifteen different places when you comes on cool podcasts, you just say; come find me on clyxo.com/closer … and then they can connect with me wherever they feel comfortable, right? I don’t have to give them ten different choices.”

27:02 – “My goal in the future is for you to go to Google when you want information about a subject, [but] you’ll go to Clyxo when you’re actually looking for people.”

28:43 – Wrap up; what piece of advice or huge tip does Ryan have for the listeners? “Work comes first.”

30:27 – Want to get in touch with Ryan? Find more information? Visit https://clyxo.com/closer for all his active social media accounts!